Making great quality wine does not guarantee success in the world’s market place; the market is crowed with unsold great-quality wines.
To ensure market success and retain a unique point of difference the wine needs to resonate with consumers. Consumers in different markets look for subtly different styles of wine and commercial success depends, in large part, on understanding and anticipating these needs.
Over 20 years of blending commercially successful, Medal and Trophy winning wines at all price points from Australia, New Zealand, California, Washington State, Chile and Argentina has given me considerable knowledge of the styles of wine which will succeed in the competitive UK, European, Scandinavian and US market places.
Contact me now for help with Wine Styling: phil@philreedman.net